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FanRally raises $3 million in financing, with Larry Scott among investors

FanRally, a ticket subscription membership service working with teams across pro and college sports, has raised $3 million in equity financing led by Capital One Ventures, reports SportTechie's Andrew Cohen. Other investors include former Pac-12 commissioner Larry Scott, former NBA player Rich Kelley, Studio VC, Handshake Ventures, Underdog Labs and Courtyard Ventures.

FanRally has partnered with the likes of the Brewers, Tigers, Astros, Clippers, L.A. Kings, Canucks, Villanova, Pitt, Arizona State and Stanford. FanRally’s packages make tickets non-transferrable, helping teams identify each fan entering their venue. FanRally CEO and co-founder is former A's COO Chris Giles.

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