McLaren seeing benefits of new AI partnership with DataRobot

McLaren Racing's new partner this F1 season, DataRobot, has helped cull data and refine the AI models to make better predictions, even accounting for such details as how the hillier train in Monaco affects cloud movements compared to the flat Miami course, writes SportTechie's Joe Lemire

“It's a very data-rich sport, and we're collecting and analyzing, truthfully, more data than we know what to do with,” said McLaren Head of Commercial Tech Edward Green. While emphasizing how smart his team’s engineers are, he notes that a little more scrutiny was needed in their analysis.

That’s where the DataRobot partnership, which was announced last November and includes McLaren’s F1 and IndyCar racing teams, plays a role. DataRobot maintains an AI cloud that serves a third of Fortune 50 companies.

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