Morning Buzz

Business-like atmosphere pervades LIV Golf event

Few attendees of the LIV Golf event at Oregon's Pumpkin Ridge Golf Club "talked about the controversy without being asked" during Thursday's first round surrounding LIV's Saudi backing. In fact, it "felt cheerful, busy and sunny -- like any other major sporting event." There were "no protesters visible nor any signs admonishing the tournament." No "obvious disruptions occurred." If one "didn’t know of the simmering conflict preceding the event, it would not be apparent that the tournament was mired in controversy for two months" (WILLAMETTE WEEK, 6/30).

LIV’s first event in London was "capped at 8,000 tickets, but tournament officials declined to give an attendance number for Pumpkin Ridge (it wasn’t crowded)" (USA TODAY, 6/30). There was "very little juice from the crowd, but the broadcast acted like it was Sunday at a major" (, 6/30). The tourney began with AC/DC’s “Thunderstruck” blaring through speakers, and a "skydiver pulling a massive LIV Golf flag parachuted onto the 10th fairway." Greg Norman "stood on the first tee box, chatting nonchalantly" with Brooks Koepka (Portland OREGONIAN, 6/30).

Brett Eagleson, president of a group called 9/11 Justice, "headed a 10-person contingent of those who lost loved ones in the attacks to speak out against the Saudi funding of the LIV Golf event." The group gathered "a couple of miles from Pumpkin Ridge Golf Club." A few hours before the first round, members of 9/11 Justice held a press conference. The group also "traveled to the players' hotel in Portland on Thursday morning to discuss their position with any player they could find." They were eventually "stopped by security and turned away" (, 6/30).

SBJ Morning Buzzcast: August 18, 2022

The NWSL adds to its C-suite; CA regents ponder next step against UCLA; Bally Sports + sets national launch; the W's strong viewership season and podcast suggestions

SBJ Unpacks: USL Soccer

SBJ's Alex Silverman is joined by USL Chief Operating Officer Justin Papadakis to discuss the state of the organization and its ambitious growth plans.

SBJ I Factor: Jed York

SBJ I Factor: Jed York, presented by Allied Sports SBJ I Factor presented by Allied Sports features an interview with San Francisco 49ers CEO Jed York. York is in his 17th year with the organization and his 12th as CEO. He is a two-time SBJ Forty Under 40 honoree as a member of the classes of 2012 and 2013. York talks with SBJ’s Abe Madkour about what he learned from growing up in the sports business, working in multiple departments at the team, the challenges of building Levi’s Stadium, and how his leadership style has evolved through the years. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards, such as Forty Under 40, Game Changers and others.

Shareable URL copied to clipboard!

Sorry, something went wrong with the copy but here is the link for you.