September 28-30, 2021
Las Vegas, NV

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Jens Weiden

CRO, Rose Bowl Operating Company

Jens Weiden is the Chief Revenue Officer for the Rose Bowl Operating Company and is responsible for revenue management and generation at America’s Stadium.  In his role he is responsible for all concert and sporting event bookings at the Stadium and oversees the sponsorship and premium seating sales departments.  In his tenue with the Rose Bowl, he has created annual events with AEG’s Goldenvoice, The McCourt Foundation, and the NFL Players Association.  Under his leadership during the pandemic the Rose Bowl Stadium campus was one of the nation’s most successful venues hosting alternative drive-in programing with international brands including Disney, Netflix, Hulu, Amazon, HBO, and Tribeca.

Prior to joining the Rose Bowl Stadium Jens held positions with the San Francisco Giants and the 24 Hour Fitness Corporation.

Jens graduated from Saint Mary’s College, and lives in Glendale, CA with his wife and two children.

Tuesday, September 28

Digital Ticketing: New Opportunities Ahead

Moderator: Bret McCormick, Staff Writer, Sports Business Journal

Tom Andrus, COO, AXS
Mark Plutzer, Senior VP, Ticketing, MLB
Jens Weiden, CRO, Rose Bowl Operating Company